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Case Studies

Digital Marketing Case Studies

Alyne Group case studies document what a client was doing before an engagement, the system we built, and the measure that moved after it went live. 4 are published today, across AI deployments and lead generation. Figures appear only on the engagements that publish them.
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How to Read These Case Studies

Every study answers the same 3 questions in the same order. What was the business doing before, what did we build, and what changed once it was live. The order is the point: a result with no mechanism behind it is a number nobody can repeat, including us.

Where a figure is not shown, that engagement has not published one. We would rather leave the space empty than fill it with something nobody signed off.

The situation

01
What the business was running before, in concrete terms. The tooling in place, the step that was still manual, and what that step was costing in time or lost work.

The build

02
The system that went in, named specifically enough that you could point at it and ask us to build the same thing for you.

What changed

03
The measure that moved, and the baseline it moved from. A percentage with no starting point is not a result, so studies that cannot state the baseline do not state the percentage either.
Digital.Web.Help was hired to help increase lead generation, attract more qualified leads, and increase conversion rates for Berkshire Hathaway.
The Association of Mature American Citizens (AMAC) is a membership organization focused on advocating for seniors aged 50 and over,
The Two Brothers Food is all about offering premium, gourmet food products. They feature a variety of items like sauces, spices, and condiments,
Gigastar.io is focused on connecting businesses and brands with influencers for effective marketing campaigns. They offer a comprehensive platform
EcoCane is a company dedicated to producing eco-friendly, sustainable products made from sugarcane bagasse, a renewable byproduct of sugar production.
Digital.Web.Help was hired to boost Amazon sales through Amazon paid campaigns and increase visibility of Petlibro through SEO optimization.
Digital.Web.Help was hired to boost Amazon sales through Amazon paid campaigns and increase visibility of Petlibro through SEO optimization.
One Stop Roof Shop is a comprehensive roofing service provider specializing in residential and commercial roofing solutions.
Aire-Flo Utah is a premier provider of heating, ventilation, and air conditioning (HVAC) services in the region.
Our client is a growing fashion brand committed to offering a diverse range of products tailored to meet the latest trends and individual customer preferences
The client operates within the healthcare industry, providing essential medical services and patient care solutions.
Our client, a major player in the logistics and transportation industry, manages an extensive fleet and complex supply chains that span multiple regions.

Case Studies by Service Line

The 4 studies above cover AI Solutions and Lead Generation. Development and CRM work is represented on the site by the client wall rather than by a published study, which is a gap we would rather name than paper over.

Each line is measured on different things, and reading one line’s result the way you would read another’s is how a good engagement gets judged badly. Here is what a study on each line reports.

Lead Generation

Reports on qualified leads, conversion rate, and cost per acquisition, each against the baseline the month before work started.

AI Solutions

Reports on how much inbound volume the system handles end to end, and what happens to the part it hands back to a person.

Zoho and CRM

Reports on what stops being manual: records entered once, reports that reconcile, and handoffs nobody has to chase.

Development

Reports on what shipped, what it replaced, and whether the business can maintain it without the people who built it.

Tell Us What You Are Trying to Move

Name the number you need to change and what you have already tried. We will tell you whether we have built something close to it, and what it took.

Questions About These Case Studies

Because those engagements publish none. A number that the client it belongs to has not approved for publication does not go on this site, and an invented one is worse than an empty space. 2 of the 4 studies here carry figures and 2 describe the build only.
A measure has to move against a stated baseline, and the baseline has to be the period immediately before the work started. Comparing a good month against a bad one from 2 years ago produces a bigger number and tells you nothing about what the system does.
They are the engagements with a published page, which is a different thing from either. A study exists where a client agreed to one, so this is not a ranked list and it is not the full client list.
The components repeat and the configuration does not. An AI receptionist for an electrician and one for a healthcare provider share a call flow and share almost nothing else, because what a caller wants and what a business is allowed to say back are both different.See AI Solutions
Each published study carries its own date. We do not restate a result from an engagement that has since changed shape, which is why studies leave this page as well as join it.
The situation in the client’s own terms, the specific configuration that went in, what did not work on the first attempt, and the measure with its baseline. The card here is the summary; the study is the working.

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